delivery value meaning in Chinese

传送值
输送本领
输送能力

In the pricing strategy , along the optional rule which customers purchase commodities for value maximization and price minimization , the paper works out the delivery value pricing method which can guarantee both the delivery value attracting customers and the profit of enterprises , combined with philip kotler ' s delivery value theory for customer
其中，在价格策略中，针对顾客购物遵循的产品价值最大化，价格最小化的原则，结合菲利普?科特勒的顾客让渡价值理论，首次提出了定价时既要保证有吸引顾客的让渡价值，又要兼顾企业利润的让渡价值定价法。